Advertising Information


KMIT, KOOL-98, MORE 95.5, and Pure Oldies 103.5 reach listeners in a 16-county area of central and eastern South Dakota and reach more combined listeners than any other area stations.

Reach your potential and current customers using radio ads, the internet, special promotions, e-mail blasts, and live remotes.

KMIT, KOOL-98, MORE 95.5, and Pure Oldies 103.5 can target all specific age groups, income levels and personal interests by placing your ads adjacent to the most effective programming and websites.

* The area’s only Live color radar.

* Award winning news director Morgan McCarthy.

* The best local and regional sports coverage.

A wide variety of ad packages are available.

GM/Director of Sales: Stacy Giblin


Recent Headlines

3 hours ago in Government, Local

Remembering George McGovern and His Lasting Legacy in Mitchell

George McGovern’s journey from Mitchell to military service, the U.S. Senate and a presidential campaign remains part of South Dakota’s history. The McGovern Library and Legacy Museum at Dakota Wesleyan University preserve his connection to the community.

4 hours ago in Education, Local

South Dakotans Encouraged to Dispose of Unused Prescriptions Oct. 24

National Drug Take Back Day offers South Dakotans a free, anonymous way to dispose of unwanted prescription medication from 10 a.m. to 2 p.m. Saturday, Oct. 24.

4 hours ago in Local

Peaceful Pines Celebrates Grand Opening in Mitchell | Gallery

Peaceful Pines Senior Living opened their Mitchell location Oct. 21 with a ribbon cutting and an open house, showing off what the new facility has to offer.

8 hours ago in Entertainment, Lifestyle

Mitchell documentary fans: Explore ancient mysteries with Curiosity Stream for $109.97

Discover pyramid mysteries, lost civilizations and David Attenborough nature films with a Curiosity Stream Standard Plan lifetime subscription for $109.97 through Nov. 1.

9 hours ago in Local

Mitchell Accepting Bids for Surplus Property at West 23rd Avenue and North Ohlman Street

The city of Mitchell is accepting sealed bids for surplus property at West 23rd Avenue and North Ohlman Street through noon Wednesday, Oct. 28. Individuals may submit one bid each, with the City Council scheduled to consider awarding the property Nov. 2.